Objective: Launch digital presence for a premier HR firm targeting startups & SMEs.
Psychology:
Balanced data-driven professionalism with approachable tone.
Service clarity → Focused copy around “End-to-end HR solutions.”
Tools Used: WordPress + Lovable.
Workflow:
Defined funnel: Home → Services → Why Us → Contact.
Added credibility via case-style copy.
Impact:
Drove inbound HR leads, improving monthly client acquisition rate.
10 Sep 2025
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