Armand de Brignac: Poster Ad copy
Objective: Write an ad for Jay Z's Armand de Brignac Champagne using the Liking persuasion principle.
Research: Did a brief dissection of Armand de Brignac on their website and came up with the unique selling points.
- Craftsmanship Beyond Compare
Iconic Presence, Unforgettable Taste
Exclusivity Redefined - Copy Idea: Based on the above themes.
- Result: Came up with an ad copy including a sub-headline that aligns well with the copy.
20 Oct 2023
Keywords
copywriting
ideas
creative writing
ad
writing
canva
design thinking
creative thinking
