My Journey From Balance Sheets to Brand Stories ✨

I began my career in finance, diving deep into balance sheets, building financial models, and spending countless hours in Excel 📊. Numbers gave me structure, logic, and clarity.

But somewhere along the way, I realized something else lit me up just as much: words. 

Writing memes that made friends laugh, drafting ad copies that caught attention… slowly, creativity became more than just a side interest. It became a calling.

Numbers gave me logic. Creativity gave me emotion. Together, they shaped how I think, write, and create. 🤞

And that’s how the switch happened from finance to the world of ideas, storytelling, and brand building.

Here's a glimpse of my portfolio, a collection of ad copies, memes, and creative experiments that capture this journey and everything I’ve learned along the way. 🌟

This is just the beginning; many more are to come in the journey.

Tools used: Canva, IdeoGram

Time taken: 48 hours.