AD Film Script for Meesho
Task: Come up with a reel idea to boost follower growth.
Here’s how I cracked it,
🎯 Target Group: College Girls
📈 Objective: Increase Followers
💡 Insight: Girls always want to stand out at every function (special thanks to my sister’s nakhre for validating this 😅).
With this in mind, I built a concept around the “farewell outfit dilemma,” a super-relatable moment for college girls. The twist? Meesho steps in as the go-to savior, helping them find the perfect outfit without the stress.
This way, the reel idea isn’t just funny and relatable, but also strongly positions Meesho as the ultimate fashion hack for its TG.
Tools used: Instagram, Canva, GPT, and Brain.
Time taken: 240 minutes.
20 Sep 2025
Keywords
marketing
scripting
copywriting
adfilm
branding
