Created a LinkedIn writing assignment for Bingelabs focused on ghostwriting, narrative building, and content strategy.

The work included:

• A D2C founder story around a warehouse fire, customer trust, and operational recovery
• A VC perspective on backing a Tier-2 health-tech startup based on customer insight and repeat behaviour, not founder pedigree
• A 6-post content strategy for a D2C activewear founder across product, customer obsession, fitness, manufacturing, and industry insights

Find all the details about the assignment here.

The focus was on writing in the person’s voice, using specific details, and making each post feel lived rather than manufactured.

Output:

• 2 complete founder/VC LinkedIn posts
• 6 specific monthly content ideas for D2C founder
• Multiple tones across vulnerability, authority, customer insight, and industry opinion
• Clear hooks, natural storytelling, and founder-first lessons

All work: doc